"This poster was designed by Eliezer Weishoff, an Israeli multidisciplinary artist who has designed many of the state's iconic images. He was born in 1938 in Jerusalem and lived in the neighborhood of Machaneh Yehuda, which became a source of inspiration for his many paintings and sculptures. His studies at the Bezalel Academy of Arts and Design began in 1954, when he was 16. At the end of his first year of studies, he earned a scholarship for the continuation of his study, and graduated with distinction in 1958. In 1968, he returned to Bezalel as a lecturer and instructor.
He served in the Israel Defense Forces as illustrator and art editor of the newspaper "Bemahaneh Gadna". Gadna, an abbreviation for Gdudei No'ar (גדודי נוער; lit. youth battalions), was an organization for youth created before the Israeli Declaration of Independence. Alongside preliminary training for military service, Gadna clubs taught Zionist history, promoted love of the Land of Israel and encouraged members to engage in farming and volunteerism. Today it is a one-week program giving youth a glimpse into the training experience, usually under commanders serving with the Nahal infantry brigade. Gadna hosts an estimated 19,000 Israeli youth annually, as well as numerous foreign youths."
"This poster was designed by Eliezer Weishoff, an Israeli multidisciplinary artist who has designed many of the state's iconic images. He was born in 1938 in Jerusalem and lived in the neighborhood of Machaneh Yehuda, which became a source of inspiration for his many paintings and sculptures. His studies at the Bezalel Academy of Arts and Design began in 1954, when he was 16. At the end of his first year of studies, he earned a scholarship for the continuation of his study, and graduated with distinction in 1958. In 1968, he returned to Bezalel as a lecturer and instructor.
He served in the Israel Defense Forces as illustrator and art editor of the newspaper "Bemahaneh Gadna". Gadna, an abbreviation for Gdudei No'ar (גדודי נוער; lit. youth battalions), was an organization for youth created before the Israeli Declaration of Independence. Alongside preliminary training for military service, Gadna clubs taught Zionist history, promoted love of the Land of Israel and encouraged members to engage in farming and volunteerism. Today it is a one-week program giving youth a glimpse into the training experience, usually under commanders serving with the Nahal infantry brigade. Gadna hosts an estimated 19,000 Israeli youth annually, as well as numerous foreign youths."
Shenkar Institute for Research and Documentation of Design in Israel Archive, MAKHON-001-023-018, G-WeE-Pos-068.
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