The poster, published by the Citrus Marketing Board of Israel is advocating citrus fruits for the promotion of strength and good health. The purple poster has an outline of a young man making a muscle with one arm and putting his hand over his heart with the other.
Oranges, lemons, and grapefruits are pictured on the poster. An orange is situated where the man’s bicep would be, a lemon is in the area of his heart, and a grapefruit substitutes for his head. The slogan on the poster reads “Health and Strength in Citrus Fruit,” and the name the Citrus Marketing Board of Israel is written across the bottom.
The poster, published by the Citrus Marketing Board of Israel is advocating citrus fruits for the promotion of strength and good health. The purple poster has an outline of a young man making a muscle with one arm and putting his hand over his heart with the other.
Oranges, lemons, and grapefruits are pictured on the poster. An orange is situated where the man’s bicep would be, a lemon is in the area of his heart, and a grapefruit substitutes for his head. The slogan on the poster reads “Health and Strength in Citrus Fruit,” and the name the Citrus Marketing Board of Israel is written across the bottom.
Ephemera Collection, The National Library of Israel
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