Bikkurim, JNF Poster, 1960

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​This colorful poster by Zvi Berger was produced by the JNF-KKL in honor of Shavuot. In the foreground a group of children are holding produce – fruit, flowers, a dove, and a kid. Most of the children are wearing white clothes with floral crowns on their heads. One of the children is wearing a "tembel" hat, and the girl at the head of the line is waving an Israeli flag.

Two of the children are carrying a bunch of grapes, imitating the biblical image of the spies sent by Moses to scout out the Promised Land. This large bunch of grapes is a symbol of the richness of the produce of Israel. The boy on the far right is pushing a wheelbarrow filled with flowers. The background is an agricultural setting with open fields and a few scattered houses. The children appear to be walking towards an arch decorated with flowers and blue and white streamers where a crowd awaits them. Above the arch is the symbol for the JNF-KKL. It is likely that this scene is an illustration of the celebration for the first fruits of the season (bikkurim) that became common in agricultural settlements throughout Israel from the beginning of the twentieth century. At the bottom of the poster there is a quote from a children’s Shavuot song written in 1933 by Yitzhak Shenhar and named “A Song of Thanks”.

Zvi Berger (1935-1986) was born in Haifa, studied at the Bezalel Academy of Art and Design in Jerusalem, and was appreciated by his teachers and received excellent grades. Upon graduation, he began working as a graphic artist for the Keren Kayemet Le'Israel (JNF) designing many stamps and posters.

​This colorful poster by Zvi Berger was produced by the JNF-KKL in honor of Shavuot. In the foreground a group of children are holding produce – fruit, flowers, a dove, and a kid. Most of the children are wearing white clothes with floral crowns on their heads. One of the children is wearing a "tembel" hat, and the girl at the head of the line is waving an Israeli flag.

Two of the children are carrying a bunch of grapes, imitating the biblical image of the spies sent by Moses to scout out the Promised Land. This large bunch of grapes is a symbol of the richness of the produce of Israel. The boy on the far right is pushing a wheelbarrow filled with flowers. The background is an agricultural setting with open fields and a few scattered houses. The children appear to be walking towards an arch decorated with flowers and blue and white streamers where a crowd awaits them. Above the arch is the symbol for the JNF-KKL. It is likely that this scene is an illustration of the celebration for the first fruits of the season (bikkurim) that became common in agricultural settlements throughout Israel from the beginning of the twentieth century. At the bottom of the poster there is a quote from a children’s Shavuot song written in 1933 by Yitzhak Shenhar and named “A Song of Thanks”.

Zvi Berger (1935-1986) was born in Haifa, studied at the Bezalel Academy of Art and Design in Jerusalem, and was appreciated by his teachers and received excellent grades. Upon graduation, he began working as a graphic artist for the Keren Kayemet Le'Israel (JNF) designing many stamps and posters.

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Ephemera Collection, The National Library of Israel