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Wash Fruit Poster

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​The colorful poster depicts a smiling boy who is holding a large assortment of fruits in a kova tembel, the hat that typified Israelis until around the 1970s. The slogan underneath the boy states: “Eat Fruit, But Wash It.”

The pieces of fruit in the hat – grapes, apples, and various citrus fruits – are dripping water, showing that they have been washed. The poster is promoting good health by encouraging children to eat fruit while ensuring that harmful bacteria and substances such as fertilizers will not be ingested together with the fruit.

​The colorful poster depicts a smiling boy who is holding a large assortment of fruits in a kova tembel, the hat that typified Israelis until around the 1970s. The slogan underneath the boy states: “Eat Fruit, But Wash It.”

The pieces of fruit in the hat – grapes, apples, and various citrus fruits – are dripping water, showing that they have been washed. The poster is promoting good health by encouraging children to eat fruit while ensuring that harmful bacteria and substances such as fertilizers will not be ingested together with the fruit.

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Copyrights
Ephemera Collection, The National Library of Israel,Bezalel Archive