Watch Your Weight With Tnuva Poster

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​This is an advertisement encouraging the consumption of Tnuva dairy products as a way of watching one’s weight including a list of dairy products and their fat content.

The caption reads, “Watch Your Weight” and “Tnuva Dairy Products for Watching Your Weight.” The literal translation of the phrase in Hebrew is “Guard Your Weight,” which explains the illustration of a knight in armor. The knight is holding a large sword and a shield that bears the Tnuva logo. The list that appears on the advertisement demonstrates the large variety of dairy products available in Israel.

​This is an advertisement encouraging the consumption of Tnuva dairy products as a way of watching one’s weight including a list of dairy products and their fat content.

The caption reads, “Watch Your Weight” and “Tnuva Dairy Products for Watching Your Weight.” The literal translation of the phrase in Hebrew is “Guard Your Weight,” which explains the illustration of a knight in armor. The knight is holding a large sword and a shield that bears the Tnuva logo. The list that appears on the advertisement demonstrates the large variety of dairy products available in Israel.

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Eri Wallish Collection